Stoyanka Koritareva

• · Strategic Leadership:Develop and implement country-specific strategies; identify market opportunities; oversee marketing, sales, and distribution.
• · Operational Management:Ensure operational efficiency; comply with regulations; manage supply chain and logistics.
• · Financial Oversight: Prepare and manage budget; monitor financial performance; drive cost optimization.
• · Team Leadership: Lead and develop team; set performance goals; promote professional growth.
• · Business Development: Build stakeholder relationships; pursue new business opportunities; launch new products; represent company at events.
• · Regulatory Compliance:Ensure regulatory compliance; manage product registrations and documentation; stay updated on regulatory changes.
• · Customer Relations: Maintain customer relationships; ensure customer satisfaction; gather market intelligence.
• -Warehouse outsourcing - 3 PL

• Management of Administration, Marketing and Finance sectors

Marketing:

• Develop and execute comprehensive marketing strategies aligned with company goals.
• Conduct market research and analyze trends to identify opportunities for growth.
• Manage marketing budgets
• Oversee branding, advertising campaigns, and promotional activities.
• Monitor and report on marketing performance metrics.
• Implementation of trade conditions and all offers
• Launched new products and services with thorough market research, leading to increased revenue growth.

Administration:

• Onboarded new employees with training and new hire documentation.
• Supervise daily administrative operations to ensure efficiency and compliance with policies.
• Manage office facilities, equipment, and supplies procurement.
• Coordinate internal meetings, events
• Working with All Institutions related to company activities
• Implement and improve administrative systems and procedures.

Finance:

• Prepare and manage budgets, forecasts, and financial reports.
• Involvement in annual financial audit process, preparation of Annual Financial Reports
• Monitor cash flow, expenses, and financial transactions.
• Ensure compliance with financial regulations and policies.
• Conduct financial analysis and provide strategic recommendations.
• Collaborate with senior management on financial planning and decision-making.

Sales

• Develop and execute sales strategies
• Manage client relationships and stakeholder communications
• Analyze market trends, forecast sales performance
• Lead sales teams, set objectives, monitor outcomes

Marketing

• Plan and execute marketing campaigns effectively
• Conduct market research
• Create engaging content for marketing materials
• Develop strategies for customer acquisition

Customer Engagement

• Gather and analyze customer feedback
• Track and report on sales and marketing performance metrics

Reporting and Analysis

• Manage budgets for sales and marketing activities
• Coordinate with cross-functional teams including product, operations, and finance

Collaboration

• Stay updated on industry trends and implement improvement initiatives

• Media Relations: Cultivate relationships with media; draft press releases and handle inquiries.
• Content Creation: Develop engaging content for press, articles, and social media.
• Event Management: Organize press conferences and manage event logistics.
• Crisis Communication: Implement plans; manage communication during crises.
• Stakeholder Engagement: Build relationships with customers, partners, and community.
• Monitoring and Reporting: analyze PR effectiveness.