Sandra Nikolova

I have over 10 years of experience in media sales, primarily in television. I manage key clients and agencies, grow high-value portfolios, create internal policies and training programs, and lead small teams. I've had the opportunity to work alongside some of the most established and recognized professionals on the Bulgarian media market, which has shaped my professional mindset and standards. I also gained valuable resilience and perspective while working through one of the most challenging times for the industry – the COVID pandemic. I enjoy working with people, building strong partnerships, and navigating dynamic environments. I’m now looking for a role where I can combine my commercial expertise with leadership, creativity, and strategic thinking.

My client portfolio over the years has included major local and international brands such as Froneri Bulgaria, Coca-Cola, Queisser Pharma, Fortex, Lidl, Metro, and Euratek

• Participated in the National Japanese Speech Contest while still in high school, being the only student competitor among university-level participants.
• Certified and registered mediator in the National Mediator Registry, with an interest in applying conflict resolution skills professionally.
• Strong personal interest in investment strategies and financial literacy; completed part of the Integrated Investment Program by Finance Academy in 2023.
• Completed the AI Basics course in 2024, part of the Software University Bulgaria program, building foundational knowledge in artificial intelligence concepts and applications.