MONIKA SHUMANOVA
Sofia,Bulgaria
Summary
Dynamic and results-driven professional with expertise in content creation, corporate management, and event sustainability. Skilled in event designing, coordinating, and budget management, with a proven ability to lead client meetings, negotiate contracts, and deliver innovative solutions. Adept at leveraging psychology and coaching techniques to foster creativity and visioning while ensuring seamless execution of events. Committed to driving impactful outcomes through strategic planning and negotiation tactics.
i have solid understanding of training and mentoring employees. Dedicated team player, proactive and hands-on in task completion.
Overview
13
13
years of professional experience
7
7
years of post-secondary education
1
1
Certification
Work history
Events Coordinator
METRO Bulgaria
Sofia, Bulgaria
01.2023 - 12.2025
- Organizing and coordinating corporate, client, and internal events, including product presentations, trainings, and campaigns
- Managing communication with suppliers, venues, and external partners to ensure smooth execution of events
- Creating schedules, budgets, and post-event reports with a focus on efficiency and customer experience
- Improving internal communication through interactive formats and engaging activities
- Working in a fast-paced environment with high expectations and short deadlines
- Ensured participant satisfaction with effective communication and problem-solving skills.
- Improved event appeal by identifying and booking unique venues.
- Sourced suitable entertainment options, creating memorable experiences for attendees.
- Handled unforeseen challenges smoothly, ensuring minimal disruption to the event flow.
Marketing & Communications Specialist
Benefit Systems Bulgaria
Sofia, Bulgaria
01.2019 - 01.2020
- Creating blog content and newsletters for social media to engage clients and build brand identity
- Established better customer relations through effective communication strategies.
- Created informative presentations for client meetings, enhancing understanding of our products and services.
- Trained new hires on effective communication techniques for improved customer interactions.
- Developing and implementing marketing strategies to promote the MultiSport program
- Conducting phone and online communications with clients and partners, providing information and resolving issues
- Analyzing consumer behaviour and adjusting campaigns according to target audience needs
- Collaborating with design and sales teams to create visual and textual materials
Copywriter
For Fit 1 LTD
Sofia, Bulgaria
09.2018 - 04.2019
- Creating articles in English and Bulgarian on topics related to a healthy lifestyle, fitness nutrition, and training programs
- Managing and developing the company's Facebook page through engaging content and campaigns
- Communicating with customers about products, orders, and recommendations
- Collaborating with the digital marketing team to achieve business goals
- Produced high-quality product descriptions to increase online sales.
- Worked closely with PR team for coordinated media releases and announcements.
- Adapted tone and style to suit different target audiences and market segments.
Journalist
NOVA Broadcasting Group
Sofia, Bulgaria
01.2017 - 08.2018
- Pitched innovative story ideas, contributing to editorial planning and team collaboration.
- Conducted interviews to gather and verify critical information for articles.
- Authored feature articles, diversifying content offerings within the newspaper.
- Researched in-depth articles to boost reader engagement and interest.
- Travelled extensively for on-ground reporting of significant events.
- Collaborated with editors, cameramen, and producers to produce high-quality content.
- Crafted scripts and on-air texts tailored to various audiences.
- Developed captivating headlines to attract readership.
Conditioning Coach
IFS
Sofia, Bulgaria
01.2014 - 01.2016
- Organizing seminars and workshops on topics connected with nutrition, motivation, and psychology
- Developing personalized training programs
- Creating educational social media and blog content
- Achieved optimal player health with regular fitness assessments.
- Implemented flexibility drills for improved range of motion in athletes.
- Provided psychological support during recovery phases
- Designed injury prevention strategies
- Maximised client satisfaction by conducting fitness assessments and designing classes to match skill and learning levels.
- Improved member outcomes, providing education and advice about nutrition and dieting.
PR Academy Intern
APRA Porter Novelli
Sofia, Bulgaria
06.2013 - 10.2013
- Assisting in the organization of events, press conferences, and campaigns
- Writing press releases and internal communications
- Provided valuable support for successful company events and meetings.
- Assisted senior staff in data analysis tasks to inform strategic decisions.
- Prepared comprehensive reports to facilitate informed decision-making process.
- Coordinated effectively with diverse teams for successful project execution.
- Participating in team meetings and strategic planning
- Answered phone calls and emails for management team during busy periods.
Education
Master's Degree - Journalism, Production & Finance
VUZF
Sofia 01.2016 - 01.2018
Bachelor's Degree - Journalism & Mass Communications
New Bulgarian University
01.2011 - 01.2015
Master's Degree - General Psychology
Sofia University
Sofia 10.2021 - 06.2022
Skills
- Content creation
- Corporate management
- Events coordinating
- Psychology
- Event designing
- Coaching
- Creativity and visioning
- Budget management
- Negotiation tactics
- Client meetings
- Contract negotiations and administration
- Event sustainability
- Monitoring event planning trends
Languages
English
Advanced
Spanish
Beginner
Affiliations
- hiking
- photography
- cooking
- volunteer work
Certification
Wellbeing Coach Certificate from University of California, Berkeley
Certificate for Reverse mentoring program, issued by METRO Bulgaria.
Timeline
Events Coordinator
METRO Bulgaria
01.2023 - 12.2025
Master's Degree - General Psychology
Sofia University
10.2021 - 06.2022
Marketing & Communications Specialist
Benefit Systems Bulgaria
01.2019 - 01.2020
Copywriter
For Fit 1 LTD
09.2018 - 04.2019
Journalist
NOVA Broadcasting Group
01.2017 - 08.2018
Master's Degree - Journalism, Production & Finance
VUZF
01.2016 - 01.2018
Conditioning Coach
IFS
01.2014 - 01.2016
PR Academy Intern
APRA Porter Novelli
06.2013 - 10.2013
Bachelor's Degree - Journalism & Mass Communications
New Bulgarian University
01.2011 - 01.2015