Margaret Vassileva
Sofia
Summary
A resourceful and dedicated professional with over 5 years of experience in content creation and fitness coaching, combining expertise in written communication, audience engagement, and a deep commitment to fostering individual growth.
Leveraging an education in psychology and hands-on experience in coaching, I possess a unique blend of interpersonal and analytical skills that allow me to connect with different individuals on a meaningful level.
Thanks to my diverse background, I am ready to bring valuable insights into candidate behavior and cultural fit assessment within HR settings. My success in building trust and effectively managing multiple client projects equips me to contribute significantly to employer branding and talent acquisition strategies.
Overview
4
4
years of professional experience
Work History
Fitness and Nutrition Coach
Freelance
06.2020 - Current
- Provided ongoing motivation and guidance to help clients overcome challenges and maintain progress toward their goals.
- Collaborated with other healthcare professionals to ensure a comprehensive approach to client wellness.
- Implemented innovative strategies for tracking client progress, effectively measuring improvements in nutritional habits and overall health outcomes.
- Enhanced client accountability by implementing regular check-ins and progress updates via phone calls or email communication.
- Promoted a positive mindset around dietary changes by highlighting small successes and celebrating achievements throughout the coaching process.
- Produced clear and concise meal and exercise plans for clients based on specific dietary needs and medical requirements.
- Educated clients on proper food choices, portion control, and healthy cooking techniques for sustained results.
Content Writer & Copywriter
Freelance
11.2019 - Current
- Successfully collaborated remotely with 20+ clients across the United States and Europe, delivering content writing and copywriting services.
- Produced a diverse range of content, demonstrating expertise in crafting engaging social media posts, email campaigns, persuasive sales pages, blog posts, in-depth articles, comprehensive guides, and newsletters.
- Written content for various niches, showcasing versatility and proficiency in e-commerce, blockchain, health and wellness topics, nutrition, productivity, and self-improvement.
- Maintained an outstanding freelance track record, achieving a 100% job success rate on Upwork, and was recognized with a Top-Rated badge for consistently delivering top-notch work.
- Ensured client satisfaction through effective communication, meeting deadlines, and exceeding expectations, resulting in positive feedback and repeat business.
- Managed and executed multiple projects simultaneously, showcasing strong organizational and time management skills.
Content Writer
Hidden Gym
12.2019 - 04.2023
- Produced engaging and informative content, adeptly simplifying complex topics to appeal to a wide readership.
- Demonstrated a commitment to research and fact-checking, ensuring the accuracy and credibility of all published content.
- Collaborated seamlessly with the marketing team, synergizing efforts to drive traffic growth and enhance user engagement.
- Maintained a proactive approach to staying up-to-date with industry trends and best practices, consistently delivering relevant content.
- Implemented SEO best practices to optimize content for higher visibility and improved search engine rankings.
Education
Bachelor of Science - Psychology
Burgas Free University
Burgas, Bulgaria2023
Skills
- Profound understanding of human behavior and motivation
- Onboarding and orientation
- Training programs
- Internal communications
- Background checks
- Talent management
- Web content creation
- SEO awareness
- Storytelling
- Email communication
- Brand messaging
Languages
Bulgarian
Native language
English
Proficient
C2
Russian
Elementary
A2
Profession Relevant Skills
- Excellent organizational and time-management skills
- Coaching & mentorship
- Performance analysis & enhancement
- A manager of one but also a team player
- Growth-driven mentality
- Problem-finding & problem-solving skills
- Strong customer service skills that allow me to communicate clearly and effectively
- Ability to work in a fast-paced and ever-evolving environment
- Proficiency in using AI and project management tools, such as Otter, Slack, Discord, Microsoft Office, and Google collaboration tools
- Comfortable using WordPress and email marketing platforms
Appropriate labels based on hobbies and interests
- Fitness and nutrition nerd
- Bookworm
- Optimist in adversity
- Meme queen
- Cold exposure freak
Timeline
Fitness and Nutrition Coach
Freelance
06.2020 - Current
Content Writer
Hidden Gym
12.2019 - 04.2023
Content Writer & Copywriter
Freelance
11.2019 - Current
Bachelor of Science - Psychology
Burgas Free University
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