Adobe Photoshop
Iren Hristova
Social Media Manager
Sofia
Summary
Multifaceted content creator and advertiser with years of experience writing, editing and researching broad range of content. Knowledgeable in online content design, project coordination and configuration management. Recognized for mentoring staff in best practices of writing, grammar and style. Worked with UGC content creators, proficient advertisers and developers. Proficient in Adobe Premiere Pro, Adobe Photoshop, Canva, Figma. Highly knowledgeable in the use of AI such as Midjourney and ChatGPT.
Young, adaptable, striving for progress!
Overview
2
2
year of professional experience
5
5
years of post-secondary education
2
2
Languages
Work History
Content & Social Media Manager
Enforce Digital
Sofia
09.2022 - Current
- Maintained content marketing calendar to schedule creation and delivery deadlines.
- Developed strategies to optimize website content for search engine visibility.
- Monitored website analytics and metrics to track content performance and identify areas of improvement.
- Directed content of website by gathering information and integrating data from other departments.
- Managed content distribution to online channels and social media platforms.
- Approved, reviewed and edited content flowing to website.
- Edited and sourced images and videos using Photoshop, Figma and Premiere Pro.
- Developed and managed content calendar to meet deadlines and engagement goals.
- Collaborated with designers and developers to deliver on-brand content in alignment with brand vision.
- Assisted in creating and implementing user-friendly and SEO-driven content guidelines.
- Curated content across social media platforms, leveraging algorithm strategies to increase engagement.
- Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
- Acquired in-depth knowledge of content areas to provide effective edits.
- Pitched content strategies and managed asset acquisition.
- Edited and reviewed content for grammar, spelling and punctuation.
- Researched topics to create accurate and engaging content.
- Drove accuracy of content through careful proofreading and fact-checking.
Advertising Manager
Enforce Digital
Sofia
09.2022 - Current
- Worked with marketing department to create targeted advertising strategies for key customer demographics.
- Developed advertising tactics and implemented new solutions for increased brand awareness.
- Developed contests and sweepstakes rules, contracts and revenue-generating strategies.
- Directed creative process for traditional and online ads.
- Developed campaigns, led design and tracked results.
- Collected performance data on each promotion to better plan future events.
- Inspected layouts and advertising copy and edited scripts, audio and videotapes and other promotional material to adhere to specifications.
- Conferred with department heads or staff to discuss contracts, advertising media selection or products to be advertised.
- Planned and prepared advertising and promotional material to increase sales of products or services and work with customers, company officials and advertising agencies.
- Marketed products without using paper-based strategies in order to keep low carbon footprint.
- Collaborated with media representatives to optimize coverage of special events.
- Inspected existing ads and marketing materials to achieve consistency throughout multiple platforms.
Social Media Manager
Eagles Dent
Sofia
04.2022 - Current
- Designed and implemented social media strategies to align with business goals.
- Analyzed and reported social media and online marketing campaign results.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Increased customer engagement through social media.
Education
High School Diploma -
Second English Language School "Thomas Jefferson"
Sofia 09.2018 - 05.2022
Bachelor of Arts - Graphic Design
New Bulgarian University
Sofia 10.2022 - Current
Skills
SEO best practices
Software
Adobe Premiere Pro
Canva
Figma
ChatGPT
Midjourney
Interests
Design
Karate
Content Creation of any kind
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Reality is nothing but a collective hunch.
Lily Tomlin and Jane Wagner
Timeline
Bachelor of Arts - Graphic Design
New Bulgarian University
10.2022 - Current
Content & Social Media Manager
Enforce Digital
09.2022 - Current
Advertising Manager
Enforce Digital
09.2022 - Current
Social Media Manager
Eagles Dent
04.2022 - Current
High School Diploma -
Second English Language School "Thomas Jefferson"
09.2018 - 05.2022
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