Creative and results-driven professional with over 15 years of diverse experience in sales, customer experience, and marketing across various industries, including telecommunications, software, and fashion. As a co-founder and Creative Director of 2D Influence Ltd., I developed impactful storytelling strategies and creative campaigns that drove brand engagement and business growth. My leadership in sales and customer experience management has been proven through my roles in leading companies like Bulsatcom, Samsung, and Max Telecom, where I optimized customer journeys, led high-performing teams, and launched data-driven marketing strategies. With a passion for sustainable fashion and technology, I am highly skilled in brand storytelling, market analysis, and delivering customer-centric solutions that boost profitability and brand loyalty.
- Led the development of customer experience strategies, implementing robust quality control measures and managing customer complaints to enhance overall satisfaction.
- Collaborated with cross-functional teams to improve processes based on customer feedback and data insights, leading to increased retention and satisfaction.
- Spearheaded digital transformation efforts, leveraging technology to streamline processes and improve customer interaction touchpoints.
- Co-founded and built a successful creative agency, responsible for developing engaging and impactful brand strategies and storytelling for clients across various industries.
- Led the creative direction of all client projects, crafting innovative advertising campaigns that drove consumer engagement and brand growth.
- Translated complex marketing objectives into clear, compelling creative strategies, ensuring alignment with client goals and industry trends.
- Managed and mentored a multidisciplinary team of designers, copywriters, and developers, overseeing the end-to-end production of creative assets.
- Developed new business opportunities and pitched creative strategies to clients, significantly expanding the company’s client base.
- Analyzed market trends and consumer insights to refine strategies, ensuring competitiveness and relevance in all deliverables.
- Directed a residential sales force of 250 employees, driving significant growth through targeted sales strategies and customer-focused initiatives.
- Collaborated with marketing and product development teams to ensure alignment between sales efforts and overall business goals.
Led B2B mobile strategy, managing key client accounts and overseeing product management and sales strategy implementation for different verticals.
- Drove new business opportunities through effective market research and customer-oriented strategies.
- Launched and managed sales strategies, increasing market share and customer retention in the wholesale internet services market.
- Developed new products and sales strategies, focusing on customer satisfaction and market trends.
- Managed strategic account relations for top Bulgarian corporations, leading a sales force of 42 employees and driving retention and new business.
- Developed and implemented corporate sales strategies, achieving retention and growth targets.
Creative Strategy & Storytelling
Crossfit
Gardening
Weightlifting